TueNight

 
 
 
 

TueNight is a storytelling community for women 40+, to share where they’ve been and explore what’s next. Why Tuesday? It's an easy night for a drink with a friend. It's a quiet minute at 10pm to steal a moment for yourself. The night you dream about your second act. TueNight is your night.

 
 
 
 
 

what we do:

  • Every Tuesday we deliver a small, handcrafted batch of stories around a particular theme. Our contributors are a diverse cast of top-notch writers who’ve written for The New York Times, Atlantic, Ebony, Vibe and many others
     
  • We publish a newsletter called The TueDo List featuring clever, valuable links, products and profiles of women 40+
     
  • TueNight Live! Several Tuesdays a year, we host intimate IRL storytelling events around a certain theme (e.g. FAIL) with 50-75 women attendees; think The Moth for Midlife
     
  • We gather around the fire (er, Facebook) in a robust social media community called The TueNighters
tn_003
tn_04.jpg

our audience:

Founded in 2013, TueNight is a dynamic community for affluent, influential, busy women.

Our vibrant audience includes women in their prime, 35-55, Gen-Xers in that mid-life pivot and at the top of their game.

Our readers are highly engaged, averaging four pages per visit on the site, and our loyal newsletter subscribers maintain a 30% open rate.

Devoted TueNight readers describe us as “their weekly treat.”

 

our content:

We select singular themes that resonate with women and provoke a powerful emotional reaction. The stories we feature are evocative, memorable, and highly shareable. Tales from the frontline of dating over 40, health, beauty, love, aging, family and more.

 

Notable contributors include:

Stacy Morrison (BlogHer)

Gretchen Rubin (The Happiness Project)

Amy Sohn (novelist)

Susan Linney (Lucky, Redbook)

Judy McGuire (Dategirl)

Kim France (Lucky)

Stacy London (What Not to Wear)

Lauren Young (Reuters)

Danyel Smith (former editor, Vibe)

Ylonda Gault Caviness (The New York Times, Essence)

 
 

our team:

We are genuine. We are never apologetic and we definitely have a point of view. We are hopeful, hilarious and inspirational. We live life to the hilt. We are the married 45-year-old who just joined a roller derby team; the woman who started a neighborhood community garden; the women that host their "literary smut" book club once a week...

 
margit_circle.png

Margit Detweiler, founder & EIC

Real Simple, AOL, City Paper Gyrate Media

Adrianna_circle.png

Adrianna Dufay, events

AOL, Harper Collins

Karen_circle.png

Karen Gerwin, social media

F***ed in Park Slope, William Morris, ICM

testimonials: