Margit DetwEiler, FOUNDER

Over the last two decades, Margit Detweiler has worked at the intersection of strategy, storytelling, and impact, helping some of the world's most recognized media brands, companies, and mission-driven organizations uncover, develop, and share stories that matter. She specializes in identifying the stories, voices, and proof points that bring complex initiatives, community impact, and human experiences to life.

Before founding Gyrate Media in 2013, Margit held senior editorial roles at Real Simple, AOL, Everyday Health, and Philadelphia City Paper, where she served as both Music Editor and Managing Editor. Throughout her career, she has built and led award-winning content initiatives spanning editorial strategy, digital publishing, video, photography, social media, and audience engagement.

Under her leadership, Gyrate Media has partnered with organizations including Verizon, Clinique, Johnson & Johnson, Keys Soulcare, Citibank, and People to create stories, content, and multimedia experiences that engage audiences and communicate impact.

Margit is also the founder of TueNight, an award-winning storytelling platform and event series for Gen X women that has been honored twice by the Webby Awards. Her writing and reporting have appeared in publications including the Associated Press, Rolling Stone, Digiday, and the Village Voice.

Jessica Weil, Strategy & Management

Jessica is an Internet vet who has spent two decades creating great experiences and delivering unprecedented value for organizations of all sizes, including major media networks, agencies, foundations and startups. Jessica is our T-shaped versatilist, providing both leadership and management for our flagship client projects and accounts while applying strategic and tactical know-how as a subject matter expert (content, product, marketing). Who she's done it for: AOL, Los Angeles Times, Tribune, Participant Media, Disney, Fandom, Univision, Time Inc., Panda Strike, Skild (Cisco, U.S. Dept. of HHS), Southern California Edison, Stanford University, ForSaleByOwner.com, the Hewlett and MacArthur Foundations, and XPRIZE.

FRANCES MOFFETT, Managing Editor

Frances Moffett is a journalist, editor and communications professional with more than 13 years of publishing and storytelling experience. In addition to running five print magazines and a slew of digital publications for professional membership organizations throughout the duration of her career, she has written for HuffPost, Jet magazine and the Chicago Defender. Frances obtained her bachelor's degree in magazine journalism at Columbia College Chicago and received her master's degree in PR and advertising from DePaul University. She is based in the Chicagoland area.

tina lee, Project Editor

Tina has been engaging and growing brand audiences with content for 20+ years. She produced strategic content and products for brands like AOL and Target, and was head of digital content for the game show, “JEOPARDY!” In her last role, she helped build a portfolio of web brands, including Business.com. and Business News Daily. Most recently, she produced and hosted an award-winning podcast.

Ruth gallogly, Executive producer

Ruth Gallogly has more than 25 years of experience creating compelling content that builds brands, community connections and customer loyalty. Versatile in working across mediums and industries, Ruth develops communications strategies and content marketing plans that best position companies and products, engage their target audiences, highlight their thought leadership, augment their reputations and mitigate brand risk. In addition to creating content for Gyrate Media clients, she has consulted for Audible, United Way of NYC, Rit Dye, and more.

Ruth has also worked as a Senior Director, Global Corporate Communications for Audible and was with the Robin Hood Foundation for nearly a decade, overseeing digital media, communications and marketing. She holds an MFA in Creative Writing from NYU.